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WHO WE ARE

Bigbeat Inc. is a B2B advertising and marketing agency based in Japan. We provide a comprehensive, one-stop service for marketing communications in the B2B industry.
Many of our clients are foreign firms looking to develop and expand their businesses in Japan.

SUPPORT IN JAPAN

We provide support for marketing communications and embrace working relationships to help with business development and expansion in Japan.

COMMUNICATIONS

  • Clients
  • Partners
  • Media

LOCALIZATION

At Bigbeat, we have a thorough understanding of each industry’s market background, culture, and business practices. We provide localization needs to create global messages that fit each unique industry situation.
  • Creative
  • Exhibition
  • Conferences / Seminars
  • Web / Digital Production
  • Advertising
  • PR

CLIENTS

  • Adobe Systems
  • ARM
  • ASUS
  • Dassault Systèmes
  • Dell
  • DHL
  • Ericsson
  • F5 Networks
  • Medidata Solutions
  • NXP
  • salesforce.com
  • Siemens
  • Sony Marketing
  • Symantec
  • VMware

and many others...

OUR PEOPLE

YUTAKA HAMAGUCHI
CEO
YUTAKA HAMAGUCHI

President Hamaguchi has over 30 years of experience in the B2B marketing industry working with major Japanese, American, and European IT companies. His interests include rock music, golf, his wife, and traveling. He started Bigbeat for a love of two things: advertising and rock. He began learning how to play the electric guitar when he was 12 years old and, as an avid explorer, has backpacked to many parts of the world in his 20's. Most recently, he has roadtripped from Yosemite to San Diego all while staying at a number of unique motels along the way.

YUKO FUKUYASU
ACCOUNT DIRECTOR
YUKO FUKUYASU

Fukuyasu was raised in the United States and Colombia when she was a child and learned to speak English, Spanish, and Japanese while growing up. She used to be the Executive Assistant for President Hamaguchi's former client. After entering Bigbeat, she handled a multitude of conferences, seminars, and golf events. She often receives words of gratitude from her clients as her powerful work moves the hearts of the people she encounters. Due to her superhuman energy and speediness in her work, she is often called an otherworldly being at the company.

MOTOAKI KATAURA
ACCOUNT MANAGER
MOTOAKI KATAURA

Kataura spent his teenager years in Connecticut in the United States. As a result, his English is often times said to be much better than his Japanese. He is the vocalist for Bigbeat's in-house rock band, but the band is currently on hiatus due to differences with the guitarist on the direction of the music... Recently, beginning with Vietnam, he has been flying back and forth producing many events in Asia. His special ability is being able to sleep anywhere.

JOSEPH SLUCHER
ACCOUNT EXECUTIVE
JOSEPH SLUCHER

Joseph hails from Louisville, Kentucky and joined Bigbeat in 2019. During college he studied abroad for one year at Waseda University in Tokyo. He fell in love with Tokyo and knew that he wanted to come back after college. He returned to Japan in 2017 after graduating college and has never looked back. Using his ability to speak Japanese, he ensures there is smooth communication with the clients’ Global and Japanese offices. His hobbies include watching soccer, cycling, and collecting vinyl records.

AKARI MATSUMOTO
ACCOUNT EXECUTIVE
AKARI MATSUMOTO

Matsumoto joined Bigbeat in 2019. She used to work in a creative company for exhibition products, and has an experience in working with international clients. Since she was raised in UK during her childhood, she has a good understanding in English, and the ability to understand different cultures.
Her hobbies are cooking, going to museums and historical places, watching movies especially suspense, and watching comedy shows. Mostly, she always thinks about eating since she loves foods. Her dream is to become a bridge between Japan and the world, to enhance business.

HIRONORI SHIMADA
PLANNER
HIRONORI SHIMADA

Shimada has been engaged in marketing in the BtoB industry for over 20 years at several advertising agencies. Currently, he is involved in planning for our company and our client companies. During his college days, he was part of the Automobile Club, participating in motorsports rally competitions from then until his 30's, and majored in movies, enhancing his creative side. His current hobby is running marathons, previously competing in the Tokyo marathon, and reading mystery books by Lawrence Block. He enjoys eating ramen for lunch.

MIZUKI NOGITA
MARKETING MANAGER
MIZUKI NOGITA

Nogita was born in 1986 in Fukuoka Prefecture. After Graduating college, he entered the Account team at Bigbeat in the April of 2009. For 9 years he supported the marketing activities of domestic ICT clients until 2018, when Bigbeat established its own marketing department. As the marketing manager, Nogita oversees our own marketing and branding strategy as well as strategies for inbound acquisition of clients. Using our blog and SNS accounts, he shares the marketing activities and successes of Bigbeat.

KAISHI TADA
MARKETING
KAISHI TADA

Tada was born in Osaka, which is where many famous Japanese comedians find their roots. Although he shares the same hometown with many of them and enjoys their comedy, he is not a comedian himself. In elementary, middle, and high school he was on the schools swimming team. And in college he was a member of the schools rowing team. Because he has been around water so much of his life, he is known as the amphibious employee. He is a part of the marketing department where he is focused on honing his digital marketing skills. On the weekends he enjoys reading and going to public baths.

TAKAO NISHIDA
SYSTEMS ENGINEER
TAKAO NISHIDA

Nishida is the Systems Engineer and drummer at Bigbeat. He developed B-studio, an open-source content management system (CMS) at Bigbeat. Before joining Bigbeat, he worked as an independent systems engineer contractor for an IT company. He was classmates with President Hamaguchi during their junior high and high school days and they formed a rock band together then (and now). Recently, his favorite drummers are Chris Coleman and Ian Paice. His enjoys drinking Four Roses, a straight bourbon whiskey from Kentucky, and looks forward to ocassionally drinking at night together with his 3 daughters.

ILARIA MAURI
EVENT OFFICE
ILARIA MAURI

Ilaria joined Bigbeat in 2019. She comes from the homeland of pizza and pasta (Italy), but prefers to consider herself as a “citizen of the world”.Since she was a child, she has always been obsessed with travels and foreign languages and cultures. She speaks Italian, English, Japanese, Spanish and a bit of German, even if her favorite language still remains Japanese. After having studied in Tokyo for a year and half, she fell in love so much with the city, that she decided to go back to work. In 2018 she also got a master’s degree in Marketing, Communication and Social media.Determined and challenge-lover, her dream is to be a bridge between Japan and the World, using marketing and events to promote brands and businesses.

YOSHIKA YAMASAKI
EVENT OFFICE
YOSHIKA YAMASAKI

Yamasaki has been a company director of Bigbeat since its establishment. She has been involved in the management and administration of Bigbeat and currently supervises the event office team. She used to follow an amateur band around on tour during her school days where she met President Hamaguchi. On her days off she enjoys searching for delicious bakeries. While her body is strong and healthy, she wants to travel to the African Savannah to see the wild animal herds. Her hobbies include doing yoga, golf, traveling, reading manga, and watching movies.

MEG INOUE
DESIGN OPERATIONS
MEG INOUE

Inoue is involved in the production management, editing, proofreading and various design work in creative projects at Bigbeat. Her mission is to manage creating functional, practical and yet beautiful designs to send out into the world as a useful communication tool. She has spent her childhood in Bangkok and her teen days in the UK. She worked in the electronics business as an overseas sale person before re-entering an art college in NYC and working as a freelance designer. She has been with Bigbeat since 2013.

TATSURO OTAKI
GENERAL MANAGER
TATSURO OTAKI

Entering Bigbeat in 2004, Otaki has spent almost 16 years working as the accountant manager of a large variety of domestic and foreign owned IT companies, specializing in BtoB marketing and event support. He has been the Account department manager since 2018 and has been focusing on company-wide optimization, including efforts to improve performance in providing client services, personnel within the department, coordination with other departments within the company, and participation from the board of directors.
He likes socializing with people and enjoys dining out. His hobby is playing golf, which he started 10 years ago.

YUSUKE MATSUMOTO
DIGITAL MARKETING CONSULTANT
YUSUKE MATSUMOTO

Matsumoto joined Bigbeat in 2019. Before starting at Bigbeat, he has had a career in digital advertising for over 10 years.

In Japan, internet advertising expenditure (media expenditure + advertising production expenditure) grew rapidly to ¥ 1,758.9 billion in 2018 (116.5% over the previous year). The promotion and use of IoT/data throughout the country has also grown with this trend and a variety of foreign companies are moving into Japan at an accelerated pace.

As this trend of foreign companies entering the Japanese market continues, he hopes to support their promotion strategies and ensure their success.

YUTA KOMA
WEB DESIGN SYSTEMS
YUTA KOMA

Koma was born and raised in Chiba Prefecture, growing up with peanuts and pears (Chiba’s most famous produce). Although Ise Lobster is Chiba’s number one produce, he has still never eaten it. He has experience as a freelance photographer and is currently responsible for the front-end design of our clients’ web pages. He is always working to improve his design skills. His hobby is going out to take photos and going to movies.

BLOG

Transmitting news from Bigbeat Inc. relating to marketing, sales promotion, business management, and other news surrounding the Bigbeat world.