WHO WE ARE

Bigbeat Inc. is a B2B advertising and marketing agency based in Tokyo, Japan. We provide a comprehensive, one-stop service for marketing communications in the B2B industry.
Many of our clients are foreign firms looking to develop and expand their businesses in Japan.

SUPPORT IN JAPAN

We provide support for marketing communications and embrace working relationships to help with business development and expansion in Japan.

COMMUNICATIONS

  • Clients
  • Partners
  • Media

LOCALIZATION

At Bigbeat, we have a thorough understanding of each industry’s market background, culture, and business practices. We provide localization needs to create global messages that fit each unique industry situation.
  • Creative
  • Exhibition
  • Conferences / Seminars / Webinars
  • Web / Digital Production
  • Advertising
  • PR

CLIENTS

  • Adobe Systems
  • ARM
  • ASUS
  • Dassault Systèmes
  • Dell
  • DHL
  • Ericsson
  • F5 Networks
  • Medidata Solutions
  • NXP
  • salesforce.com
  • Siemens
  • Sony Marketing
  • Symantec
  • VMware

and many others...

OUR PEOPLE

YUTAKA HAMAGUCHI
CEO
YUTAKA HAMAGUCHI

President Hamaguchi started Bigbeat Inc. in 1995, after working in an advertising agency for more than a decade.
Often said as a principle of the advertising business, “There are business opportunities where there’s a big change”, he has been focusing in the B2B marketing industry, especially in IT and internet related businesses, working closely with major Japanese, American, and European IT companies.
His interests include rock music, golf and traveling with his wife — as an avid explorer, he had been backpacking to many parts of the world in his 20's. He wishes to travel around the world, as long as he is alive and kicking, ideally in backpacking style!

YUKO FUKUYASU
ACCOUNT DIRECTOR
YUKO FUKUYASU

Fukuyasu grew up in the United States and Colombia when she was a child and learned to speak English and Japanese. She has experience in advertising, collateral localization, website creation, digital marketing, a multitude of conferences, seminars, exhibitions and PR events. She often receives words of gratitude from her clients as her powerful work moves the hearts of the people she encounters. Due to her superhuman energy and speediness in her work, she is often called an otherworldly being at the company.

MOTOAKI KATAURA
ACCOUNT MANAGER
MOTOAKI KATAURA

Kataura spent his teenager years in Connecticut in the United States.
Throughout his career in Bigbeat, he has spent 10 years for BtoB marketing in Japan and another 4 years for Southeast Asia outbound B2B marketing and focusing on digital marketing such as localization, website creation, SEO, content marketing, and social media marketing.

AKARI MATSUMOTO
ACCOUNT EXECUTIVE
AKARI MATSUMOTO

Matsumoto joined Bigbeat in 2019. She used to work in a creative company for exhibition products, and has experience in working with international clients. She was raised in the UK in her childhood and has a good understanding in English and the ability to understand different cultures.
Her business mission is to support client business goal, not superficially, but to localize them deeply into the target market. Especially, for international companies, it is important to convert their business services into understandable words, so that it could be accepted in the local market.
Her dream is to become a bridge between Japan and the world to enhance business.

CHIE ECHIZEN
ACCOUNT EXECUTIVE
CHIE ECHIZEN

Echizen joined Bigbeat in 2020. She is a member of Sales Department and apart from her usual sales activities, she is involved in webinar management such as planning, recording, livestreaming, and video editing. She is also working with Bigbeat Bangkok office, supporting Japanese companies' outbound businesses.
She studied International Relations at university and travelled around the world for a year and half after graduation. She is always looking for new challenges with her fresh and global perspectives.

KAISHI TADA
MARKETING
KAISHI TADA

As a member of Marketing Group, Tada is involved in planning, production management and web analysis of Bigbeat's owned media and the company's online events. He is a WACA certified Web Analytics Consultant, and is in charge of our clients' data cleansing through analytic tools such as MA (marketing automation) and Google Analytics.
He has been around water since his young days, swimming and rowing boats. On the weekends he enjoys reading and going to Japanese style public baths, "Sento".

TAKAO NISHIDA
SYSTEMS ENGINEER
TAKAO NISHIDA

Nishida is the Systems Engineer at Bigbeat. He developed B-studio, an open-source content management system (CMS) , web registration system and virtual event platform at Bigbeat. Before joining Bigbeat, he worked as an independent systems engineer contractor for an IT company.
He was classmates with President Hamaguchi during their junior high and high school days and they formed a rock band together.

YOSHIKA YAMASAKI
EVENT OFFICE
YOSHIKA YAMASAKI

Yamasaki has been a company director of Bigbeat since its establishment in 1995. She has been involved in the management and administrations of the company and currently supervises the Event Office, supporting smooth operations in a wide range of events. The whole Event Office team serves clients with our originally developed event systems and expertise backed with extensive experience.
Her hobbies include yoga, golf, traveling, reading manga comics, and watching movies.

SUZUKA AOKI
EVENT OFFICE
SUZUKA AOKI

Aoki spent four years in the United States as a college student before entering Bigbeat in 2020. She is a member of the Event Office, supporting clients’ businesses at various events, both physically and virtually, and now operates about ten B2B events every quarter with our own developed event management system, KODOU.
Her hope is to make a place and opportunity that can communicate and connect with one another in business field. She is always eager to learn new things and her passion for her job knows no bounds.

TATSURO OTAKI
GENERAL MANAGER
TATSURO OTAKI

Entering Bigbeat in 2004, Otaki has spent almost 16 years working as the accountant manager of a large variety of domestic and foreign owned IT companies, specializing in BtoB marketing and event support. He has been the Account department manager since 2018 and has been focusing on company-wide optimization, including efforts to improve performance in providing client services, personnel within the department, coordination with other departments within the company, and participation from the board of directors.
He likes socializing with people and enjoys dining out. His hobby is playing golf, which he started 10 years ago.

YUKIHIRO YOSHIDA
CREATIVE DIRECTOR
YUKIHIRO YOSHIDA

Joining Bigbeat as creative director in 2021, Yoshida has experience engaging in design work for printing and production companies with a focus on a wide range of industries such as food & beverage-related companies as well as real estate agencies. His experience in video editing since 2017 has allowed him to work on Bigbeat's video advertisement production from our very own in-house studio. As the head of the design team he is in charge of all in-house creative productions and creative works for our clients. When he is not working you may find him on the open road motocycling or bass fishing in the wild outdoors.

CHARLIE KANEKO
BIGBEAT BANGKOK CO., LTD
CEO, MANAGING DIRECTOR
CHARLIE KANEKO

Charlie founded Bigbeat Bangkok in January 2018 to contribute to B2B marketing in Thai, so that he hopes to make this company where Thai young people could challenge anything and get great experience.He is always supported by 5 staff who have unique character and they are offering event marketing, digital marketing for Japanese companies and Thai companies.
He is enjoying working with them, thus he has been challenging to learn Thai language since last year, but it seems to be difficult.He has worked with Mr. Hamaguchi for over 30 years, so he just wants to make Bigbeat bigger in the future together.